By: Gareth Kane
202 pages, Tabs, figs
We all want to be green, but how do you run a successful business, make a profit and help save the planet all without taking time out to earn a Ph.D. in sustainability?
In this short, readable and practical `how-to' guide, leading green business expert and consultant Gareth Kane reveals everything you need to know about making your business green while increasing profits.
Kane unlocks the three secrets of green business explaining why you should do it - the core business imperative, what you should do - adopt the ecosystem model and boost efficiency by a factor of ten and how you can do it - take great leaps forward and leave the competition in the dust.
'Brilliant! The most comprehensive and practical business guide I have ever read about environmental issues.' Jo Bennison, Director, Daxi Environmental
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