Books  Sustainable Development  Economics, Business & Industry  Economics, Business & Industry: General 

Cannibals with Forks: The Triple Bottom Line of 21st Century Business

By: John Elkington

410 pages, Figs, tabs

Capstone Publishing Limited

Paperback | Sep 1999 | #110989 | ISBN: 1841120847
Availability: Usually dispatched within 5 days Details
NHBS Price: £12.99 $16/€15 approx

About this book

Convincingly argues that future market success will often depend on a company's ability to satisfy not just the traditional bottom line of profitability, but also the two emerging bottom lines - one focusing on environmental quality, the other on social justice. Elkington profiles some of the world's best-known companies including Nike, Wal-Mart, Levi Strauss, Volkswagen, Texaco, Intel, Volvo, Dow Chemical, Procter & Gamble, Electrolux, Novo Nordisk, and Shell.

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