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Fair Trade: Market-Driven Ethical Consumption

By: Alex Nicholls and Charlotte Opal

272 pages, no illustrations

Sage Publications

Paperback | Jun 2005 | #159469 | ISBN: 1412901057
Availability: Usually dispatched within 1 week Details
NHBS Price: £28.99 $37/€34 approx
Hardback | Jun 2005 | #159470 | ISBN: 1412901049
Availability: Usually dispatched within 1 week Details
NHBS Price: £106.00 $135/€126 approx

About this book

Fair Trade is at a crucial moment in its evolution from alternative trading mechanism to mainstream economic model. This timely and thoughtful book looks at the strategic future for Fair Trade.

Each chapter spearheads a key area of Fair Trade thinking and theory and the political, legal and economic context of Fair Trade is given careful scrutiny. Difficult questions are tackled such as `What is the role and value of corporate social responsibility?' and `What is the brand meaning of Fair Trade?'


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