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British Wildlife is the leading natural history magazine in the UK, providing essential reading for both enthusiast and professional naturalists and wildlife conservationists. Published eight times a year, British Wildlife bridges the gap between popular writing and scientific literature through a combination of long-form articles, regular columns and reports, book reviews and letters.

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Academic & Professional Books  Evolutionary Biology  Human Evolution

The Optimism Bias A Tour of the Irrationally Positive Brain

Popular Science
By: Tali Sharot
245 pages
Publisher: Pantheon Books
The Optimism Bias
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  • The Optimism Bias ISBN: 9780307378484 Hardback Jun 2011 Not in stock: Usually dispatched within 2-4 weeks
    £20.99
    #191936
Price: £20.99
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About this book

Psychologists have long been aware that most people maintain an often irrationally positive outlook on life. In fact, optimism may be crucial to our existence. Tali Sharot's experiments, research, and findings in cognitive science have contributed to an increased understanding of the biological basis of optimism. In this fascinating exploration, she takes an in-depth, clarifying look at how the brain generates hope and what happens when it fails; how the brains of optimists and pessimists differ; why we are terrible at predicting what will make us happy; how emotions strengthen our ability to recollect; how anticipation and dread affect us; and how our optimistic illusions affect our financial, professional, and emotional decisions.

Customer Reviews

Popular Science
By: Tali Sharot
245 pages
Publisher: Pantheon Books
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