Books  Botany & Plant Science  Plants & Gardens 

Garden Centre Management

By: Ken Crafer (Author)

200 pages, illustrations

CABI Publishing

Hardback | Sep 2015 | #218404 | ISBN-13: 9781780643083
Availability: Usually dispatched within 6 days Details
NHBS Price: £79.99 $98/€90 approx

About this book

Garden Centre management has professionalised in recent years as garden centres have become more highly developed retail operations. Many students of horticulture are expected to go into retail management and so the topic has increasingly appeared on the further education curriculum. Garden Centre Management is equally targeted at students, garden centre managers and professional courses in garden centre management. It provides a practical approach backed up by management theory. The text covers consumer behaviour, staff management, stock management, marketing and productivity.


1. Position
2. Consumer behaviour
3. Customer care
4. Marketing
5. Managing the team
6. Developing staff
7. Managing safety and security
8. Stock management
9. Productivity
10. Future responsibilities

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