Books  Habitats, Ecosystems & Natural Spaces  Urban & Built Environment 

Selling the City

Out of Print

By: G Ashworth and H Voogd

225 pages, Illus

Belhaven Press

Hardback | Dec 1990 | #12670 | ISBN: 185293008X
Out of Print Details

About this book

As economic competition increases, cities have themselves become `products' to be marketed aggressively. This book examines the application of marketing ideas to urban planning and management, with practical examples from Western Europe and North America.


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