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The last decade has seen a dramatic increase in the attention paid by social scientists to environmental issues, and a gradual acknowledgement, in the wider community, of the role of social science in the public debate on sustainability. At the same time, the concept of culture', once the property of anthropologists has gained wide currency among social scientists. This book shows how an understanding of culture can throw light on the way environmental issues are perceived and interpreted, both by local communities and within the contemporary global arena.