Rivers constitute a major tourism resource, providing spectacular settings, recreation facilities, a means of transport, a sense of heritage and adventure, and links with the environment and natural world. River tourism accounts for a significant proportion of the world's tourism consumption, with activities such as Nile cruises and rafting holidays making it an economically important area of tourism demanding in-depth analysis. This book explores river tourism from a range of perspectives including uses, heritage, management, environmental concerns, and marketing
1. Introducing River Tourism: Physical, Ecological and Human Aspects 2. River Tourism in the South Asian Subcontinent 3. River-Based Tourism in the United States: Tourism and Recreation on the Colorado and Mississippi Rivers 4. The Mekong: Developing a New Tourism Region 5. River Tourism: Sailing the Nile 6. European Waterways as a Source of Leisure and Recreation 7. The Yangzi River Tourism Zone 8. Fishing the Big Rivers' in Australia's Northern Territory: Market diversification for the Daly River 9. The Amazon: A River Tourism Frontier 10. River Heritage - The Murray Darling River 11. Whitewater Tourism 12. Basin-Based Governance for Integrated Water Resources Management: Prospects and Challenges 13. Sustainable Water Resources and Water Security 14. `The River City'? Conflicts in the Development of a Tourism Destination Brand for Brisbane 15. Conclusions and Challenges