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How are recent policy changes affecting how scientists engage with the public? How are new technologies influencing how scientists disseminate their work and knowledge? How are new media platforms changing the way the public interact with scientific information?
Investigating science communication in the information age is a collection of newly-commissioned chapters by leading science communication scholars. It addresses current theoretical, practical and policy developments in science communication, including recent calls for greater openness and transparency; and engagement and dialogue on the part of professional scientists with members of the public. It provides a timely and wide-ranging review of contemporary issues in science communication, focusing on two broad themes.
The first theme critically reviews the recent dialogic turn and ascendant branding of 'public engagement with science'. It addresses contemporary theoretical and conceptual issues facing science communication researchers, and draws on a range of methodological approaches and examples.
The second theme, popular media, examines recent trends in the theory and research of these forms of science communication. It includes contemporary accounts of the study of 'traditional' forms of popular media, including television and newspapers, examining how they are produced, represented and consumed. This theme also documents examples where novel forms of popular media are challenging researchers to re-think how they approach these forms of science communication.
A companion volume, Practising science communication in the information age, provides an ideal introduction to anyone wishing to reflect on the practices of contemporary science communication.
SECTION 1 - ENGAGING WITH PUBLIC ENGAGEMENT; 1.1 Moving forwards or in circles? Science communication and scientific governance in an age of innovation; 1.2 The new politics of public engagement with science?; 1.3 (In)authentic sciences and (im)partial publics: (re)constructing the science outreach and public engagement agenda; SECTION 2 - RESEARCHING PUBLIC ENGAGEMENT; 2.1 Investigating science communication to inform science outreach and public engagement; 2.2 Learning to engage; engaging to learn: the purposes of informal science-public dialogue; 2.3 Engaging with interactive science exhibits: A study of children's activity and the value of experience; SECTION 3 - STUDYING SCIENCE IN POPULAR MEDIA; 3.1 Science, communication and media; 3.2 Models of science communication; SECTION 4 - MEDIATING SCIENCE NEWS; 4.1 Making science newsworthy: exploring the conventions of science journalism; 4.2 Science reporting in the electronic embrace of the Internet; SECTION 5 - COMMUNICATING SCIENCE IN POPULAR MEDIA; 5.1 From flow to user-flows: Understanding 'good science' programming in the UK digital television landscape; 5.2 Image-music-text of popular science; SECTION 6 - EXAMINING AUDIENCES FOR POPULAR SCIENCE; 6.1 Reinterpreting the audiences for media messages about science; 6.2 Investigating gendered representations of scientists, technologists, engineers and mathematicians on UK children's television; 6.3 Interpreting contested science: media influence and scientific citizenship
Comprehensive, interesting, and for an academic and teacher in the area, really quite exciting. Dr. Angela Cassidy, Institute for Food Research, University of East Anglia The quality of contributions, the strong theoretical background and the emphasis on methodological issues will make it an extremely valuable resource for teaching and researching in this area in the years to come. Massimiano Bucchi, Professor of Science in Society, University of Trento, Italy This book provides an overview of how public engagement and popular media influence the way science is communicated. It is well suited as a college text and presents options for further readings and additional web resources for each article. It is accessible to readers, regardless of expertise, due to the use of clear examples and detailed discussions of research findings." Integrative and Comparative Biology journal The originality of this book is to bring a strongly sociological angle to science communication, a very necessary one to understand the place of science in society and the dynamics of the different actors concerned. Suzanne de Cheveigne, Centre national de la Recherche Scientifique, France