All Shops

Go to British Wildlife

6 issues per year 84 pages per issue Subscription only

British Wildlife is the leading natural history magazine in the UK, providing essential reading for both enthusiast and professional naturalists and wildlife conservationists. Published six times a year, British Wildlife bridges the gap between popular writing and scientific literature through a combination of long-form articles, regular columns and reports, book reviews and letters.

Subscriptions from £25 per year

Conservation Land Management

4 issues per year 44 pages per issue Subscription only

Conservation Land Management (CLM) is a quarterly magazine that is widely regarded as essential reading for all who are involved in land management for nature conservation, across the British Isles. CLM includes long-form articles, events listings, publication reviews, new product information and updates, reports of conferences and letters.

Subscriptions from £18 per year
Academic & Professional Books  Environmental & Social Studies  Natural Resource Use & Depletion  Energy

Solar Revolution The Economic Transformation of the Global Energy Industry

By: Travis Bradford
248 pages, Illus
Publisher: MIT Press
Solar Revolution
Click to have a closer look
Select version
  • Solar Revolution ISBN: 9780262524940 Paperback Oct 2008 Usually dispatched within 4 days
  • Solar Revolution ISBN: 9780262026048 Hardback Aug 2006 Out of Print #165999
Selected version: £14.99
About this book Customer reviews Biography Related titles

About this book

An innovative analysis that shows how the shift to solar energy - in particular, the use of photovoltaic cells - is both economically advantageous and inevitable, and will rival the information and communication technologies revolution in its transformative effects.

In "Solar Revolution" argues - on the basis of standard business and economic forecasting models - that over the next two decades solar energy will increasingly become the best and cheapest choice for most electricity and energy applications. "Solar Revolution" outlines the path by which the transition to solar technology and sustainable energy practices will occur. Developments in the photovoltaic (PV) industry over the last ten years have made direct electricity generation from PV cells a cost-effective and feasible energy solution, despite the common view that PV technology appeals only to a premium niche market. Bradford shows that PV electricity today has become the choice of hundreds of thousands of mainstream homeowners and businesses in many markets worldwide, including Japan, Germany, and the American Southwest.

Solar energy will eventually be the cheapest source of energy in nearly all markets and locations because PV can bypass the aging and fragile electricity grid and deliver its power directly to the end user, fundamentally changing the underlying economics of energy. As the scale of PV production increases and costs continue to decline at historic rates, demand for PV electricity will outpace supply of systems for years to come.

Ultimately, the shift from fossil fuels to solar energy will take place not because solar energy is better for the environment or energy security, or because of future government subsidies or as yet undeveloped technology. The solar revolution is already occurring through decisions made by self-interested energy users. The shift to solar energy is inevitable and will be as transformative as the last century's revolutions in information and communication technologies.

Customer Reviews


Travis Bradford is President and Founder of the Prometheus Institute for Sustainable Development, a nonprofit organisation in Cambridge, Massachusetts, focused on using the power of the business and financial sectors to deploy cost-effective and sustainable technologies. Before founding Prometheus, he was a partner in various New York based corporate acquisition and investment funds specializing in using capital solutions to create economic value and served as a board member and manager of dozens of public and private companies. He has lectured at universities including Columbia, Harvard, and Duke, on topics in finance, entrepreneurship, and alternative energy economics.

By: Travis Bradford
248 pages, Illus
Publisher: MIT Press
Media reviews

Deeply researched... hopeful. Bill McKibben New York Review of Books "Every American who pays or knows someone who pays an electric bill should read Solar Revolution." Cecil Johnson "Business Bookshelf, " Fort Worth Star-Telegram "While the book is a bit technical, even a solar-novice can learn plenty about the past and present of solar energy, and what may be in store for the future." E-The Environmental Magazine

Current promotions
Backlist BargainsThe Mammal SocietyOrder your free copy of our 2018 equipment catalogueBritish Wildlife